At the Lenox Dance we charge $10 for general admission, $5 for students, which is
purposely left undefined. If people want to claim that they're students, that's
good enough for us. And a little while ago we decided to have a Family rate that caps the
admission at $25. This was in response mostly to one family who comes, and with 9
children, and they all like to dance, when I offered them a "bulk" rate, they
really jumped at it! We don't advertise this beyond a sign at the desk when people
come in.
And then after the break we pretty much give up worrying about people paying, mostly
because we want to dance.
We also offer the second dance free for people who want to try it, sign on a list, and
then claim it if they return. And we get a few redemptions every month.
Also, if people are just curious and want to watch and listen for a bit, we just let them.
I would say to them, "if you decide to stay and try out the dance for a while, it
would be good if you'd pay, and also sign on the 2nd Dance Free list." But we
don't really police that. It's nice to be welcoming and let people explore
without making them pay.
As it happens, our dance is in very good shape financially, so some small laxness on our
part really doesn't make a difference. I suppose it cuts back just a tiny bit on the
performers' share, but even then I bet it's really pretty small, and we pretty
much always exceed our guarantee to them anyway.
Steve Moore
LenoxContraDance.org
Lenox, MA
On Jul 11, 2012, at 10:12 AM, Chrissy Fowler wrote:
What is your dance's admission price structure?
Does that admission price drop at any point in the evening?
If so, when (at what point)?
What is the rationale for either (a) dropping the price or (b) keeping the same price in
effect for duration of the entire dance? (Why do you do what you do?)
We're having a committee conversation about our practice, and I'm curious what
others do and why.
Thanks,
Chrissy Fowler
Belfast, ME
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